Social-media savvy airline Virgin America, which used Twitter to announce its expansion to Toronto, is making use of location-based rewards network Loopt Star to draw attention to its next international expansion: Mexico.
Virgin America will be running non-stop flights from San Francisco (SFO) to Cabo (SJD) and from Los Angeles (LAX) to Cancun (CUN) beginning this winter.
In addition to special three-day fare sale, Loopt Star members can check in at select locations in San Francisco and Los Angeles to get a free ticket for a friend when they purchase one ticket for themselves today.
This is how it works:
Loopt Star members can check in at LAX, SFO or at one of the special Virgin America taco trucks between 11:00 a.m. and 3:00 p.m. PT today.
You check in using the Loopt Star iPhone app, so download the app if you don’t have it already (it’s free).
In addition to two-for-one fares to Mexico, the taco truck will also be offering two-for-one tacos for $1.
All proceeds will go to the San Francisco Animal Care and Control Chihuahua rescue program.
The L.A. taco truck will be at the Border Grill at 7060 Hollywood Boulevard.
In San Francisco, the taco truck will be at Los Campadres at 100 Folsom Street.
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