As Amer­i­cans strug­gle with the ris­ing cost of liv­ing and a suf­fer­ing hous­ing mar­ket, invest­ing in Mex­i­can real estate is begin­ning to look muy bueno. Prop­erty prices in Mex­ico are sig­nif­i­cantly more afford­able than in the U.S., and the forth­com­ing retire­ment of the baby boomer pop­u­la­tion is likely to cre­ate huge demand for prop­erty mar­kets offer­ing the pleas­ant cli­mate, glit­ter­ing beaches and rich cul­tural tra­di­tions for which Mex­ico is famous.

Mex­i­can real estate might seem like a sure­fire place for invest­ment, but the process of obtain­ing own­er­ship of prop­erty in Mex­ico can be risky and com­pli­cated.  Because find­ing the right place for invest­ment can be equally chal­leng­ing. Real estate mar­kets were selected based on fac­tors such as afford­abil­ity, prox­im­ity to the U.S., strength of the local econ­omy, nat­ural and cul­tural attrac­tions, devel­op­ment of regional infra­struc­ture, tourism activ­ity and over­all appeal as a poten­tial retire­ment and expa­tri­ate destination.

1. Loreto, Baja Cal­i­for­nia Sur

Growth in Loreto has been a Cin­derella story of sorts, with Mexico’s National Fund for tourism devel­op­ment, FONATUR, play­ing the role of fairy god­mother. As a result of the enor­mous amount of invest­ment ded­i­cated to Loreto’s devel­op­ment, the small fish­ing village—home to just 14,000—is now regarded as an up-and-coming tourist hotspot, fol­low­ing the lead of pop­u­lar tourist des­ti­na­tions such as Can­cun and Ixtapa.

 

Pris­tine beaches, fish­ing trips and new devel­op­ment make Loreto real estate hot

Advances in Loreto’s infra­struc­ture include an inter­na­tional air­port, marina, util­i­ties, waste­water treat­ment plant and improve­ment and expan­sion of its road sys­tem. Resort devel­op­ment includes two hotels, a ten­nis cen­ter and a golf course. In addi­tion, Loreto is favored for selec­tion as the cap­i­tal of the Sea of Cortes Nau­ti­cal Route, “FONATUR’s most ambi­tious project in the last 20 years,” accord­ing to the FONATUR website. 

Fur­ther­more, plans for devel­op­ment in Loreto are intended to pro­mote eco­log­i­cal sus­tain­abil­ity, which could poten­tially fos­ter a strong indus­try in ecotourism.

Because the region around Loreto remains unde­vel­oped com­pared to other mar­kets, investors can take advan­tage of rel­a­tively afford­able oppor­tu­ni­ties for invest­ment in coastal prop­er­ties, retire­ment or vaca­tion homes and raw land.

2. Merida, Yucatan

Real estate in Merida, the cap­i­tal city of the Mex­i­can state of Yucatan, offers a unique blend of urban and coastal mar­kets and fea­tures sur­pris­ingly afford­able prop­erty prices. A colo­nial home in the down­town area, for instance, can be pur­chased for less than $100,000. A savvy investor could also buy a 20– to 25-meter tract of nearby beach­front for a sim­i­lar amount of money, accord­ing to Brian Mur­phy, owner of real estate firm Mexira.

More­over, prices for beach­front prop­erty are con­sid­er­ably lower than those of other mar­kets on the Yucatan Penin­sula, such as the region of Costa Maya. How­ever, Merida’s beaches are sit­u­ated along the Gulf of Mex­ico and don’t offer the beau­ti­ful turquoise waters of Mexico’s Caribbean coastal towns, such as Can­cun or Riv­iera Maya, Mur­phy said.

Because cheap, unde­vel­oped land sur­round­ing the city is abun­dant, Merida should see con­sid­er­able growth in the next 10 years, accord­ing to Mur­phy. FONATUR has not shown much inter­est in the area, but exist­ing tourist and recre­ational attractions—such as port activ­ity at nearby Progreso—is help­ing to drive the local economy.

It’s slowly devel­op­ing itself—and I think just mar­ket forces will allow that to develop with­out any…[need for an] infu­sion of money,” Mur­phy said.

3. Guadala­jara, Jalisco

 


Tlaque­paque Street in Guadala­jara is known for its quaint atmosphere

As the sec­ond most pop­u­lous city in Mex­ico and a major indus­trial hub, Guadala­jara is a far cry from an “undis­cov­ered” mar­ket by anyone’s def­i­n­i­tion. How­ever, the city’s strong local econ­omy and favor­able liv­ing con­di­tions are likely to pro­mote reli­able growth in prop­erty prices. 

Guadala­jara ranked fifth among major “North Amer­i­can Cities of the Future 2007/2008” for its youth­ful pop­u­la­tion, low unem­ploy­ment rate and large num­ber of recent for­eign invest­ment deals, accord­ing to For­eign Direct Invest­ment mag­a­zine. The city has also become known as the “Mex­i­can Sil­i­con Val­ley,” with a strong pres­ence of high-tech com­pa­nies such as Gen­eral Elec­tric, IBM and Intel.

Rapid devel­op­ment and build­ing in the city has begun to grow “upwards as opposed to out­wards,” and con­struc­tion of lux­ury high-rise con­do­mini­ums has exploded, accord­ing to Mary Wick, co-owner of Wick Barazza Real Estate.

I would say [that] in a para­me­ter of three miles…about 20 high-rises are in the process of fin­ish­ing,” and many more are in the begin­ning stages, Wick said. Prices for lux­ury con­dos range from $200,000 to $3 mil­lion, but sup­ply is quickly out­strip­ping demand, and prices are expected to drop within the next one or two years, accord­ing to Wick.

Another oppor­tu­nity for invest­ment can be found in low-income hous­ing, as Guadala­jara strug­gles to sup­port its large lower-class population.

In addi­tion to the urban set­ting, expa­tri­ates are drawn to the city for its pleas­ant cli­mate, Wick said. Aver­age high tem­per­a­tures range from 75 to 89 degrees Fahren­heit through­out the year, accord­ing to Weather.com, and Guadalajara’s high ele­va­tion helps to avert air pollution.

4. Puerto Val­larta, Jalisco

Nes­tled in the cen­ter of Ban­deras Bay on Mexico’s Pacific coast, Puerto Val­larta has rapidly devel­oped into a boom­town for vaca­tion prop­er­ties and sec­ond homes. Val­larta is home to 350,000 res­i­dents, with a com­mu­nity of 6500 expa­tri­ates, accord­ing to VisitPuertoVallarta.com, a web­site pro­moted by Puerto Val­larta CVB and Tourism Board.

 


Church of Our Lady of Guadalupe in El Cen­tro of Puerto Vallarta

Vallarta’s con­tin­u­ously expand­ing inter­na­tional air­port wel­comes more than 450 flights daily, accord­ing to the web­site. Over­all, it is esti­mated that more than three mil­lion tourists visit the Val­larta area annu­ally, “with the total ris­ing sub­stan­tially each year,” Tere Kim­ball, bro­ker ‚said in an e-mail interview. 

Although prices for con­dos and vil­las have risen by an aver­age of 10 per­cent each year for the last 10 years, prices are expected to flat­ten soon as a result of over­build­ing, accord­ing to Kimball.

U.S. and Cana­dian buy­ers will soon enjoy the first buyer’s mar­ket in many years,” she said. “But it won’t last forever.”

The best oppor­tu­ni­ties for prop­erty invest­ment around Val­larta may be found in the larger Bay vicin­ity, which already boasts lux­ury resorts, res­i­den­tial devel­op­ments and golf courses. FONATUR’s plans for the new Litibu resort devel­op­ment, approx­i­mately 45 min­utes north of Puerto Val­larta, may pro­mote growth in the nearby small town Higuera Blanca.

Finally, “financ­ing for devel­op­ers at com­pet­i­tive rates is more dif­fi­cult to arrange and more expen­sive than in the U.S.,” there­fore cash buy­ers will­ing to pur­chase con­dos on a pre-construction basis can ben­e­fit from sig­nif­i­cant dis­counts of up to 30 per­cent, accord­ing to Kimball.

5. Oax­aca, Oaxaca

After its recent bout with polit­i­cal unrest in 2006, Oaxaca’s has seen double-digit growth in prop­erty prices, and new-home con­struc­tion is march­ing onwards. Fur­ther­more, the Mex­i­can gov­ern­ment has taken an active inter­est in strength­en­ing Oaxaca’s infra­struc­ture by improv­ing util­i­ties and sewer sys­tems, pro­mot­ing clean­li­ness and invest­ing heav­ily in improve­ment and expan­sion of its road network.

His­tor­i­cal and cul­tural attrac­tions in Oax­aca include pre-Hispanic ruins, 16th cen­tury Domini­can churches and monas­ter­ies, weekly town mar­ket­places, craft vil­lages, regional art, muse­ums and fine Mex­i­can cui­sine. Out­door recre­ation and eco­tourism can be enjoyed in the moun­tains and val­leys that envelop the city.

With 450,000 peo­ple, Oax­aca is less than one third of the size of Guadala­jara, but it has a sim­i­larly pleas­ant cli­mate, with aver­age high tem­per­a­tures rang­ing from 77 to 88 degrees Fahren­heit in the course of a year.

As in Merida, oppor­tu­ni­ties to pur­chase colo­nial homes in the city or plots of raw land are avail­able for a frac­tion of the cost for sim­i­lar prop­er­ties in the U.S. Tourism and jobs are return­ing to the area and prop­erty val­ues are expected to rise as the city gains pop­u­lar­ity among the expa­tri­ate community.

In order to reduce expo­sure to the pos­si­bil­ity of future polit­i­cal demon­stra­tions, investors might con­sider pur­chas­ing prop­erty in Oaxaca’s suburbs.